Welcome Jess

Jess Allerton’s staff picture. Jess is white, has black hair, and wears a brown top; she has her hands behind her back.
Written by Ian Rowlands,

Jess Allerton has joined Gusto with almost 10 years’ experience, working both agency and client side. Jess has worked across a number of sectors including FMCG, travel and financial services, but brings with her significant experience within retail, having worked at ASDA head office in the insight team for 6 years.

Focusing on qualitative research, Jess has a special interest in customer closeness methodologies and focussing on special audiences such as exploring vulnerability.

Ian Rowlands

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