Ian co-founded Gusto in 2005. A qualitative researcher with 20 years’ experience, he specialises in the financial services sector, with a particular interest in product development. Nowadays, Ian tends to focus on larger strategic studies, as well as taking responsibility for the growth and direction of the Gusto business.
Contact ian.rowlands@gustoresearch.com
More Gusto People
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Donald Macintosh
Chairman
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Sophie Lingard
Partner
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Lyn Lyons
Research Director
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Martin Reed
Research Director
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Elli Willis
Associate Director
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Martin Brock
Research Director
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