Lyn has been with Gusto for over 15 years and working in research for over 25 years, with experience in both client and agency side.
Lyn has a wealth of experience spanning many sectors and research techniques. A key area of specialism includes customer experience and understanding the customer journey from a consumer/B2B perspective, using analytics to understand how best to optimise the customer experience to deliver a service that WOWs the customer, and producing a customer journey map highlighting what matters along the journey and what the client needs to focus on to have the most positive impact on the customer relationship.
Contact lyn.lyons@gustoresearch.com
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Donald Macintosh
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Martin Brock
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