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Donald Macintosh
Director
Donald has worked in research and marketing for over 30 years, in both agency and client-side roles. He joined Gusto 18 months after launch to set-up the quantitative division and remains head of the department.
As well as responsibility for day to day operations of the business alongside Ian, Donald leads many high profile projects, and has a particular expertise in customer satisfaction, NPD and programmes requiring advanced statistical analysis.
More of the Team
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Ian Rowlands
Managing Director
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Sophie Lingard
Partner
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Lyn Lyons
Research Director
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Martin Reed
Research Director
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Elli Willis
Associate Director
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Martin Brock
Research Director
Join Gusto
We’re always open to hearing from researchers with strong technical skills and a commercial mindset.
At Gusto, you’ll work on high-profile projects that demand rigour, deliver value, and make a difference.
We offer a flexible, supportive working environment — with clear progression, ongoing development, and the opportunity to work with major clients.
Get in touch