Latest LightShed Report: AI & Consumer Finance – Explore the findings.

Buy Now Pay Later

A folded up pair of jeans with a tag saying “£120 or 3 x £30”. There is an A4 report to the left; the cover has the same image, and Gusto's logo, and the LightShed logo at the top. It reads ‘Buy Now Pay Later, Is BNPL a positive for consumers?’.
Written by Lyn Lyons, in Reports.

The rapid growth of buy now pay later (BNPL) in recent years has raised some concerns, particularly around people spending more than they can afford, but Gusto’s recent self-funded research has shown BNPL can be a positive choice for consumers.

Get in touch to find out more about our BNPL research expertise and how we can support with your research needs.

Download the PDF report.

More LightShed Reports

  1. AI & Consumer Finance

    Can AI support better decision making? Our latest self-funded research explores the evidence.

  2. BNPL 2024 Update

    Insights for 2024 from our self-funded research on BNPL.

  3. Vulnerability & the Cost of Living

    Download the next instalment of our self-funded research, building on the previous waves looking at vulnerable customers and focussing on the Cost of Living crisis.

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