LightShed Views
A space for ideas and opinions from the people behind the work.
Latest LightShed Report: AI & Consumer Finance – Explore the findings.
A space for ideas and opinions from the people behind the work.
The challenge of reaching media-sensitive consumers.
Doing our bit for the environment in the run up to Recycle Week.
Exploring consumer ‘lifestyle’ approaches to eating and the growth of the free-from market.
Are bank branches still relevant in this digital age?
Do we need to be more mindful as researchers?
Panini’s price rise crushes potential childhood memories.
…or is there? We explore how consumer attitudes towards data ownership and security are limiting the impact of digital disruption in financial services.
Can environmental concerns and a sentimental nod to the past explain classic revivals?
Martin shares his Franc views on an up-coming French exchange-rate.
Is there really a place for pie charts in modern day reporting?
Exploring the relationship between children, parents and money.
How organisations need to consider which methods and channels they use to communicate – and when to use them.